Presentation
This training prepares participants for the “Managing a Business Creation Project” certification, registered with France Compétences under number RS7004. The certification body is CréActifs. At the end of the training, the participant undertakes to sit the certification examination.
Due to its certifying nature, this professional training programme may be funded through the French Personal Training Account, known as the CPF. Any activity that does not fall within the scope of Article L6313-1 of the French Labour Code is not eligible for this funding scheme.
This training enables participants to structure a business creation project effectively, validate its feasibility, and secure each key stage, including the offering, legal status, business plan, and registration. It helps prevent mistakes, strengthen credibility, and maximise the project’s chances of success.
Learning Objectives
- Assess the consistency of the business creation project by evaluating the alignment between the participant’s skills, ambitions, and personal constraints.
- Conduct quantitative and qualitative research on the target market.
- Develop the business model for the business creation project.
- Choose the legal structure best suited to the business creation project.
- Assess the financial profitability of the business creation project.
- Select the communication channels and social media platforms best suited to the identified personas.
- Analyse the various financing schemes and support programmes available for starting a business.
- Develop a persuasive presentation for the business creation project.
- Complete the various business registration procedures.
Target Audience and Prerequisites
Target Audience
- Anyone with a business creation project.
Prerequisites
- Proficiency in office software, including word processing, image editing, internet browsing, and spreadsheets.
- Good writing skills and confidence in working with numerical data.
- Have access to a computer and an internet connection.
Duration
21 hours of training: 15 hours of asynchronous e-learning and 6 hours of live virtual classroom training, including a 30-minute individual presentation.
Training Modalities
The training includes 15 hours of e-learning available through the platform and 6 hours of live virtual classroom sessions delivered by videoconference, including a 30-minute individual presentation to prepare for the certification examination. Training materials, exercises, and assignments remain accessible on the platform throughout the programme.
Targeted Skills
Upon completion of this training, participants will be able to:
- Assess the consistency of the business creation project by evaluating the alignment between the participant’s skills, ambitions, and personal constraints.
- Conduct quantitative and qualitative research on the target market.
- Develop the business model for the business creation project.
- Choose the legal structure best suited to the business creation project.
- Assess the financial profitability of the business creation project.
- Select the communication channels and social media platforms best suited to the identified personas.
- Analyse the various financing schemes and support programmes available for starting a business.
- Develop a persuasive presentation for the business creation project.
- Complete the various business registration procedures.
Teaching Methods and Resources
- Theoretical presentations: introduction to key concepts and demonstrations.
- Case studies: analysis of real-life situations.
- Practical exercises: simulations and interactive workshops to apply the concepts covered.
- Assessment of learning outcomes and progress monitoring: quizzes, exercises, and assignments for each competency from C1 to C9, reviewed by the trainer with written or oral feedback and tracked on the platform.
- Formative assessment: a mock assessment in preparation for the certification.
- Summative assessment: assessment conducted by the RS7004 certification body.
Disability Policy, Access Procedures and Deadlines
Disability policy:
- Candidates with disabilities may request adjustments to the training and assessment arrangements. The disability coordinator assesses individual needs, coordinates educational, material, or organisational adaptations, and ensures that all communications are properly documented. Contact: contact@french-techfactory.com – +33 7 57 84 44 97.
Registration Procedures:
- Registration is subject to an interview, a project assessment, and an initial evaluation covering the nine competencies from C1 to C9, digital prerequisites, support requirements, and the maturity level of the project. The results are used to identify areas requiring attention and establish an individual progress plan.
- Applications are open throughout the year.
Access Timeframe:
- Access to the training is provided after the expiry of the statutory 14-day withdrawal period.
Pricing
The price of this training is €1,650 excl. VAT for 21 hours of training. This price includes access to online educational tools, personalised training materials, practical workshops allowing direct application of the concepts covered, and assessments to ensure proper understanding of the training content.
*VAT not applicable under article 261.4.4 of the CGI.
Training Content
Module 1: Introduction to Entrepreneurship
- Analyse market trends.
- Validate the alignment between the project owner and the project.
- Refine the business creation idea.
- Comprendre les étapes de la création d’entreprise.
- Define the business offering.
- Understand the role of a business owner or craftsperson.
- Apply effectuation principles to the project.
Module 2: Analyse the Market and Define the Target Customer Base
- Understand the different dimensions of market research.
- Conduct desk research using ChatGPT.
- Identify the core target audience.
- Identify and analyse competitors.
Module 3: Understand Legal Aspects and Register the Business
- Understand the different legal structures, including SARL, EURL, SAS, SASU, sole proprietorship, and micro-enterprise, as well as their advantages and obligations.
- Choose the legal structure best suited to the project.
- Understand the different social security and tax regimes.
- Identify useful project partners and know how to involve them, such as lawyers and accountants.
- Complete the registration procedures, including Infogreffe formalities, publication in an official legal notices journal, and drafting the articles of association.
Module 4: Identify Support Schemes for Starting or Taking Over a Business
List and select the support schemes best suited to the project:
- Tax and social security support schemes.
- Recruitment support schemes.
- Innovation support schemes.
- Sector-specific or local support schemes.
- Business creation competitions.
Module 5: Analyse Project Profitability and Prepare Financial Forecasts
- Prepare the project’s financial plan, including the financing plan, income statement, and cash-flow forecast.
- Calculate projected revenue.
- List the project’s investment requirements and expenses.
- Identify available resources, support schemes, and potential sources of financing.
- Determine the break-even point.
- Understand the administrative and accounting organisation of a business.
- Confirm the legal status best suited to the project.
Module 6: Define a Clear and Attractive Offering
- Define the product or service.
- Determine the price or price range.
- Identify the most appropriate distribution channels.
- Choose suitable communication channels.
- Understand the different business models.
- Adapt the offering for customers with disabilities.
Module 7: Communicate on Social Media and Develop a Professional Network
- Identify the target persona.
- Define key messages and an editorial strategy.
- Choose suitable communication channels.
- Choose the most appropriate social media platforms.
- Create professional pages to increase visibility.
Module 8: Write a Business Plan and Pitch the Project
- Understand the structure and framework of a business plan.
- Write a business plan.
- Learn the fundamentals of public speaking.
- Learn how to prepare a clear, convincing pitch adapted to different audiences.
Learning Assessment Procedures and Results Validation
- Before the training: initial assessment.
- Formative assessment: exercises and assignments associated with each competency from C1 to C9, individualised corrections, and progress monitoring on the platform. A mock assessment is also conducted in preparation for the certification.
- Satisfaction assessment: immediately after the training and again one month later.
- Summative assessment: assessment conducted by the RS7004 certification body according to the procedures described below.
- Validation: an individual certificate of completion is issued.
Final Assessment Procedures (Summative Assessment)
At the end of the training, the participant undertakes to sit the certification examination. They must submit a written report presenting their business creation project and deliver an oral presentation before a professional jury. Structured support for writing the report and preparing the oral presentation is provided throughout the training programme. Assessment Process A professional project file must be submitted according to the schedule provided by the certification body. Oral examination: a 20-minute presentation followed by 10 minutes of questions and answers. A final individual mock assessment in the same format is organised, followed by structured feedback based on competencies C1 to C9. A maximum of two postponements is permitted, allowing three examination dates in total. Resit arrangements are communicated by the certification body according to the competencies that still need to be strengthened.
Material Resources
Dedicated Digital Platform:
- The training takes place on a video conferencing platform, with interactive tools to facilitate discussion and interaction during sessions.
Training Materials:
- Training materials are provided to each participant, enabling learners to revisit the content covered during the training.
Technical Support Arrangements
Technical support: the French Tech Factory support team can be contacted at contact@french-techfactory.com or +33 7 57 84 44 97, Monday to Friday from 9:00 a.m. to 6:00 p.m. Requests are acknowledged within four working hours, and a response or solution is provided within one working day. Requests, responses, and follow-ups are recorded by email or on the platform.
Details of academic support
Educational support: the designated trainer answers content-related questions, reviews exercises and assignments, and follows up with participants in the event of delays. Contact: contact@french-techfactory.com – +33 7 57 84 44 97, Monday to Friday from 9:00 a.m. to 6:00 p.m. A response is provided within a maximum of two working days. Corrections and feedback are recorded on the platform or by email.
